Earlier this year, I sat in an empty office waiting for a delivery of a conference table and a refrigerator – typical when you’re moving to a new office (#entrepreneurlife). While I was there, I had a couple of meetings on Zoom. We laughed and joked about how bizarre it was to be taking this meeting from a mostly empty office. But after we said our goodbyes, I reflected on a few things ...

We’ve all heard “Rotary this...” and “Rotary that...” - but what exactly is Rotary? And is it really something worth putting your time into? Rotary International describes itself as “a global network of neighbors, friends, leaders, and problem-solvers who see a world where people unite and take action to create lasting change.” And yes, it is absolutely worth it.

You know that feeling when your traditional marketing efforts just aren't cutting it anymore? It's time to shake things up with strategic sponsorships that can transform your business presence. There’s a reason that companies stay in your brain - like State Farm and Coors Light. And it’s not because of your untapped passion for insurance and beer.  It’s because you see them making a difference in your community through sponsorships.

When running a business, adding more to your plate can sound daunting. But real community engagement goes beyond just writing checks or showing up at the occasional chamber of commerce meeting. We’re talking about meaningful involvement – the kind where you become a familiar face at local events and people know your name, not just your business card.